Driven Coffee is a small team of artisans from across the Midwest that came together in Minneapolis, Minnesota to share a common passion for specialty coffee. We focus our efforts on responsibly sourcing, craft roasting, and meticulously brewing the best coffees possible to serve our customers across the country.

Mornings at Driven Coffee Roasters

Mornings at Driven Coffee Roasters

We roast our coffees on a small batch Probat Roaster that gives us the freedom to manually control all stages of the roasting process to further develop our unique blends and single origins. We maintain strict quality control and cup our coffees endlessly to ensure our customers receive a consistent product that highlights the delicate nuances of each and every bean. In a world that is full of massive commercial coffee companies, we stand apart as a small craft roaster focused on delivering fresh, complex coffees.

At Driven we believe that great coffee can lead to an even greater purpose. To live out this philosophy we donate 5% of profits on all web sales to organizations that advocate positive change in our communities and around the world.

We are Driven. What drives you?

Meet the team behind your amazing coffee.

MATT VASSAU
Founder | CEO

Prior to founding Driven Coffee, Matt worked as the VP of Business Development for an Espresso Services Company where he cultivated relationships with some of the largest coffee companies in the country. In 2013 he decided to bring his passion for business, coffee, and helping others together for the launch of Driven Coffee. When he’s not searching for the perfect cup of coffee, you will likely find him on the links or spending time with family and friends.

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Favorite Coffee: The Awakening

DAN OKSNEVAD
Co-Founder | Marketing Director

Dan’s interest in specialty coffee began in 2009 when he was involved with a startup fair trade coffee organization. This pursuit led him to the coffee fields of Central America where he followed the path from hand-picked cherry to state-side café. Dan partnered with Matt in 2014, bringing his entrepreneurial experience and career in marketing to help build Driven Coffee. Dan lives in Chanhassen with his lovely wife, their two crazy boys, and their equally crazy Vizsla pup.

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Favorite Coffee: Guatemala Antigua

ERIN HALLORAN
Account Executive

Erin works as an Account Executive handling sales, customer service and account management. Her love for small business and philanthropy has made Driven Coffee a natural fit. Erin is a devoted mom to her two young boys, who keep her busy with sports and all things Star Wars. She has a passion for capturing moments with her family through photography and running with her husband in various races and on trails near their home.

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Favorite Coffee: Guatemala La Dama

EMILY LANGLEY
Business Development Manager

Emily is Driven Coffee’s point-person for all fundraising engagement and account management. With a background in Leadership Communications and Spanish, she’s motivated by opportunities that align with her passions, coffee being central. From her experience with local roasters as a Barista, to visiting coffee farms in Central America, Emily focuses on building meaningful relationships within the industry. Outside of Driven Coffee, you’ll find her running around the Minneapolis lakes, or catching live music.​

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Favorite Coffee: Costa Rica Tarrazu

COURTNEY ARONSON
Production Manager

After graduating from the University of Wisconsin-La Crosse, Courtney spent a year in Costa Rica. She enjoyed harvesting the coffee that grew on her campus as well as the process of getting the beans ready for roasting. She is passionate about many things, coffee being one of them. Courtney also enjoys having good conversation, hiking in the pine trees, and playing music with her friends.

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Favorite Coffee: Peru Cenfrocafe Fair Trade

NOAH MENDEZ
Production Assistant

Noah’s passion for coffee really took off when he purchased his first espresso machine as a freshman in college. When he wasn’t making budget latte’s in his dorm, he was connecting with his community at local coffee shops in Duluth. Noah’s natural curiosity has lead him to become an avid adventurer, traveling to places like Red Rocks Nevada, Ten Sleep Wyoming, and Red River Gorge Kentucky to go rock climbing and hiking.

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Favorite Coffee: Sumatran Tiger

The motivation for Driven Coffee stems from a desire to make
a positive impact in the world around us.